
Many people assume that tap water is always completely pure. While public water systems in the United States are regulated for safety, research shows that many contaminants can still be present.
For example, an analysis of nearly 50,000 water systems across the United States detected more than 320 contaminants in drinking water supplies. These include substances such as PFAS chemicals, heavy metals, and industrial pollutants.
PFAS - often called “forever chemicals” - are particularly concerning. Nearly 45% of tap water samples in the U.S. contain detectable PFAS, which can accumulate in the human body over time and cause hypertensive disorders in pregnancy including preeclampsia and high blood pressure.
These contaminants are often invisible, meaning water may look clean while still containing pollutants.
Why Contaminants Can Still Appear in Treated Water
Government treatment facilities work to make water safe, but contamination still occurs during the journey from the treatment plant to drinking water.
According to the U.S. Environmental Protection Agency (EPA), contaminants enter drinking water through multiple pathways, including:
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Agricultural runoff
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Industrial chemicals
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Heavy metals like arsenic
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Corrosion from aging pipes
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Wastewater discharge into source water
Lead contamination is a well-known example. Lead enters drinking water when pipes or plumbing fixtures corrode.

Benefits of Water Purification
NECOA Smart Water Purifiers are designed to provide an extra layer of protection beyond municipal treatment. NECOA Smart Water Purifiers use 5-stage reverse osmosis (RO) filtration and monitoring features, helping homeowners track filter performance and maintain consistent water quality.
These technologies make it easier for households to ensure their drinking water meets higher personal standards for purity and taste.
For instance, PRO models with RO filters filters reduce:
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Heavy metals
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Radioactive elements
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Carcinogens
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Viruses
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Microplastics
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PFAs

Make Clean Water Part of Your Daily Routine
World Water Day raises awareness for clean drinking water, and NECOA is making it easier than ever for you to participate in this commitment to better water health. We believe that clean, great-tasting drinking water should be a standard, not a luxury.
That’s why we offer advanced Smart Water Purifiers designed to remove contaminants, improve taste, and provide your family with the healthiest water possible.
NECOA is dedicated to helping you achieve access to clean, high-quality drinking water right in your home.





